What is a Vision Statement?
If you do some research of all the top companies around the world you are likely to find that all of these have some type of vision statement. This is more than just something that is used in a brochure to impress clients, but it is something that should act as a beacon for the company. When you create a vision statement for you company you are putting into print your aspirations for the business; these aspirations will then become something that you will work towards in the future.